IOTE Expo China

IOTE 2024 | The 22nd International Internet of Things Exhibition-Shenzhen

2024.08.28-30
Shenzhen World Exhibition & Convention Center (Bao'an District)

Industry trend|Postek provides professional printing solutions for the market by combining printers with labelers

2024-07-23

On July 16, a delegation from RFID World Network visitedPostek Electronics Co., Ltd.

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Postek Electronics Co., Ltd.was established in 1998. As an Internet of Things technology enterprise that provides professional intelligent printing equipment and services for information interaction, for more than 20 years, POSTEK's business has developed from the field of automatic identification technology to the Internet of Things RFID wireless The diversified product system in the field of radio frequency technology has become the world's leading brand in RFID label printers, barcode label printers, RFID and barcode visual reading and writing printing solutions. Positioned as "exquisite design, easy to use and durable", it focuses on barcode | RFID printers. POSTEK firmly takes quality as the core, innovation as the driving force, and quality to promote the brand's development strategy. POSTEK printers have frequently won various product innovation awards, and its service network covers the world. It continues to promote social informatization and intelligent upgrading, and improve Innovation and development of social production efficiency and human life quality.

Postek's RFID series printing products have been fully recognized by the market. Multi-dimensional interactive intelligent printers OX series, GX series, MX series and TX Exp series are now widely used in various industrial and commercial scenarios.

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Talking about the RFID printer market, Kuang Lili, marketing director of Postek, shared with us that some domestic RFID printer brands are seriously involuted in market prices, which is not a good thing for the development of the industry. Technological innovation and product iteration have never been achieved by taking low prices as the core competitiveness of manufacturers, but by providing customers with better, durable, and higher-quality products and services to help customers achieve leading and stable operation of industrial scenarios. Postek continuously improves product performance, creates high-value-added products for customers, brings profits, and continuously invests in research and development and promotion to achieve continuous innovation of Postek products and technologies and make the brand bigger and stronger.

Postek's development path is worth learning. Many manufacturers in the market still use price as the key factor in market competition and provide feature phones. Postek has already brought new solutions and user experience to customers through high-performance and highly scalable smart phone products, and reduced the occurrence of solution upgrades for customers.

In addition to deepening the desktop printer market, Postek's industrial-grade automated labeling system POSTEK MX Pro solves the pain points of high-end customers' scene applications with leading and intelligent solutions. Equipped with a built-in logic controller, it uses a Python-based printer programming language, providing users with low-level access APIs and highly abstract functions. As a powerful printing hub for automatic labeling systems, the MX series can quickly and easily integrate peripheral control logic into the printer. It is the industry's first printing and labeling system that can provide a full range of printing and labeling solutions without the need for a PLC or PC.

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Multi-axis linkage, combined with an adaptive labeling head design, allows labeling to be carried out regardless of the height changes of different items. It automatically adjusts within the cylinder stroke range to ensure accurate label attachment and provide an efficient and consistent labeling experience. At the same time, based on a deep understanding of user and industry needs, the development of peripheral solutions and software and hardware systems of Boside labeling machines is more abundant, and customized modules such as visual verification systems will meet the automation production line needs of high-end customers.

The "2024 RFID Passive Internet of Things White Paper and Ecological Series Report" is now under intensive research. This report will conduct in-depth research on market segments such as supermarkets and retail, express logistics, airline baggage, books and archives, industry, medical care, and electric vehicles. If you are willing to participate in the research, please contact us!


This paper is from Ulink Media, Shenzhen, China, the organizer of IOTE EXPO (IoT Expo in China)

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IOTE 2024 The22nd International Internet of Things Exhibition-Shenzhen 2024.08.28-30 Wed. To Fri. 9:00-17:00(only Friday until 14:00)

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